Hi,
Yesterday I sent out a message about the new division added to the show being held at Mohegan Sun Resort Casino.
It's been something I have considered for over ten years now. Especially
when I started using a huge video backdrop at my event for the past five years - I knew it would be perfect to add this...
The reason I have always postponed it was because there could be so many ways to add rules to be sure it was done legitimate and the entries were honest.
It is a
Transformation Division!
How many "before and after" photos do you see where they are just straight unbelievable?
Many companies use before and after images you just know it was someone who used whatever product they are pitching...Thing is why should we postpone a great idea because other people are dishonest? We will have some basic rules to enter and photo submissions of the before will be taken seriously.
This is why I say each person has to "look inside" themselves to know what is right and wrong. This can't be over complicated as an event and will simply be
where contestants email in high-res before images and when they walk out on stage it is the "after".
This is about CHANGE!
Anyone who has entered a physique contest knows how much you can change your body with focus and determination.
Prizes will be great for this division with trips to Vegas and photo shoots with professional fitness magazine photographers!
Trainers should be super excited for this part of the show as we always try to tell clients motivational lines like: "It's You vs You!" and "Your Biggest Competition is
Yourself!"
Now it really is the truth as contestants can prove what can be done with focused work and dedication. This is a division everyone truly is a winner!
More Coming Soon,
Brian Cannone
FitnessAtlantic.com
