Transformational Challenge (Teams)

Published: Sun, 11/19/17

Good Morning,

Last year around this time before Thanksgiving Joe Andreula responded to one of the newsletter emails saying that he wanted to send members of his gym to the show. 

I asked if he was a trainer or a coach and he replied he ran a kickboxing gym. 

After talking further with Joe about the different classes offered at Fitness Atlantic it seemed the best to focus on the Transformation Division especially when he runs a Ten Week Challenge each year. 

The next step was figuring out more of the details and the steps each participant would have to take because not only did his members not know anything about Fitness Atlantic Transformation Challenge but they would have to pay the entry fee, travel from New Jersey and get hotels at Mohegan Sun. 

Pulling a team together we knew is not an easy task and we talked about a special announcement and stepping forward on stage as a group. Joe especially said he wanted a large enough team to be a big deal. His goal was twenty people and ended up with seven in Transformation and two in open divisions.  

Overall it worked out really well. 

I do encourage any trainers or teams that want to participate in the Transformation Division and encourage clients to show "Before Images and Walk In Stage as the After" to get more involved in this part of the show. 

Reach out to me if you would like to be involved as this division is one of my favorites and seeing it grow means a lot to me as these contestants are so important. This division introduces people to entering shows. 

In 2018 we will have two classes in this division which include Short Term Transformation (12 Weeks or Less) and Long Term Transformation (People who have been transforming their bodies for a longer period of time.) ​​​​​​​

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Finally show the world your hard work, dedication, and commitment to your fitness!

Now Accepting: Signups for The Annual Fitness Atlantic Transformational Challenge

Present Your "After" Self on Stage in Front of a Live Energized Audience While your "Before" Picture Displays Behind You


Dear Goal Achiever,

Are you ready to challenge yourself to the biggest fitness change in your life?

Would you like to know how it feels to have a live audience of thousands of people see the determination you've given to your newly toned body?

Have you ever wished you could show your friends, family, and peers what's possible when you put your mind, body, and spirit into making a positive fitness change?

If so...Then NOW is the time to sign up for the Fitness Atlantic Transformational Challenge, the ONLY live fitness modeling event where EVERYONE wins.

Hi. My name's Brian Cannone and I'd like to invite you to an event that will change your life. Even though there are prizes for this event, like 
  • a professional photo shot with a world-renowned fitness magazine photographer David Ford from Status Magazine...
  • a feature story in prominent fitness magazine Status Fitness Magazine...
...that is NOT the goal for this event. In fact, these prizes are hardly a factor for the HUNDREDS of men and women who sign up. The real "prize" for this event is the personal satisfaction you will feel throughout your entire body when you stand on stage and show off your all hard work. 

Now when I say it will be hard work... I mean it. This won't be easy. Your biggest fitness challenge definitely won't happen overnight. This is why we give you time to prepare yourself for your onstage appearance. 


See you on the other side!

Brian 

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